Nicole Wise
What Are Your Lawn Care Company's Core Values?
According to growth guru Verne Harnish, “The key to maintaining a cohesive culture is discovering a set of core values that accurately reflect the nua...
3 min read
The Science Behind Holganix: Soil Microbes 101
Most microbes are invisible to the naked eye, but that doesn’t mean they aren’t important. Having a healthy dosage of microbes in the soil is necessar...
2 min read
The Science Behind Holganix: Utilizing Fewer Pesticides on Turf with the Same Great Results
Behind the Science of Holganix Utilizing Fewer Pesticides on Turf with the Same Great Results After attending a seminar in Indianapolis hosted by the ...
2 min read
Is the World Running Out of Phosphorus?
What happens if the world’s supplies of phosphorus and potassium were to run dry? Chemical fertilizers usually consist of nitrogen, phosphorus and pot...
3 min read
Marketing Hints and Tips: Let's Talk Profit
Marketing Hints and Tips Let’s Talk Profit Making a profit in lawn care may seem a little tough in today’s economy. Not only are we in a recession, bu...
5 min readMarketing Tips: What Does Your Messaging Say About Your Company?
Marketing Hints and Tips What Does Your Messaging Say About Your Company? Although price may seem like your only differentiator in the lawn care indus...
2 min readThe Science Behind Holganix: Get the No Crab Grass Dream
The Science Behind Holganix Get the No Crab Grass Dream with Mycorrhizae and Gluten Last spring, as crab grass began to bloom and phone calls started ...
2 min readMarketing Tips: Rope in New Customers with RSVP Type Mailing
Marketing Hints and Tips Entry 30: Rope in New Customers with RSVP Type Mailing I know the usual marketing strategies like direct mailings, telemarket...
2 min readMarketing Hints and Tips: Creating the Ultimate Direct Mailing Piece
Marketing Hints and Tips Entry 29: Creating the Ultimate Direct Mailing Piece As you start daydreaming about your newest direct mailing for marketing ...
1 min read
Marketing Tips: Are You Going to the Real Green Management and User’s Conference?
Marketing Hints and Tips Entry 27: Are You Going to the Real Green Management and User’s Conference? Alright lawn care nuts, it’s that time of the yea...
1 min readMarketing Tips: Grow Your Company! Create a 2013 Marketing Plan!
Marketing Hints and Tips Blog entry 26: Grow Your Company! Create a 2013 Marketing Plan! Winter is nearly here and before you know it we’ll all be cel...
3 min readThe Science Behind Holganix: Get Better Seed Germination
The Science Behind Holganix Entry 42: Get Better Seed Germination Today, let’s spend some time talking about a little-known lawn care fact called post...
2 min read