
Kaitlyn Ersek

Holganix Case Studies: Beautiful, Healthy Holiday Poinsettias
“We’ve tried some similar products to Holganix, but they’ve never really responded or stayed in the market long,” explains Denny Bengert, owner of Ben...



The Science Behind Holganix: Why do roots matter?
Which part of the turf are your customers going to grade you on: the green foliage or the roots? Clearly, this is a rhetorical question. At the end of...



Holganix Case Studies: Does Muirfield Village Use Holganix?
At 6 foot 3 inches, bright blue eyes and a mop of unruly brown hair, Muirfield Village Golf Club’s Horticulturist, Tim Hollowell CGCS, was exactly as ...



Marketing Hints and Tips: Bionutritional Summit Highlights
Everyone believes their business is special. It's their creation—their baby. But is it remarkable? Eric Keiles, the keynote speaker from the Bionutrit...



Holganix Case Study: Mountain Lake Corporation Reports Healthier Plants; Improved Root Development
“If you’ve got a healthier plant; you’ve got a better situation overall,” states Ray Cuzzone, Director of Landscape Services at Mountain Lake Corporat...



Lawn and Landscape Companies Give Back To Veterans
Holganix is proud to be part of the VETS (Veterans Environmental Technology and Solutions Program), which is championed by Rutgers University and the ...


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Holganix Case Study: Better for the Turf and the Students
"It all started when The State University of New York at Fredonia started creating programs campus-wide to involve fewer chemicals and more organic pr...



Marketing Hints and Tips: Get out of the rat race!
In his Editor’s Insight this month, Chuck Bowen of Lawn and Landscape warned companies to steer clear of the rat race – or the race to offer the lowes...



Which is more important? Roots or green foliage.
Which part of the turf are your constituents going to grade you on: the thriving, green foliage above the soil or the length and density of roots belo...



Holganix Case Studies: Mother Nature grows these plants; not me!
“Mother Nature needs to grow these plants; not me,” says Jeff Betters, superintendent of Walden Oaks Country Club in Cortland, New York. Betters has b...



What does sustainability really mean? Is your turf ready for winter?
We hear a lot about sustainability in our industry today. But what does sustainability actually mean? According to Dictionary.com, “sustainability is ...



Get instant lawn care customers... well sort of
Just like a machine that produces a car, imagine dumping marketing stuff – post cards, advertising etc, and then suddenly your sales pop out of the ma...


