The Holganix Blog

Holganix Case Study: Harmony Hill Nursery Discusses Roots, Harvest and Plant Resilience

Harmony Hill Nursery

I would recommend the Holganix product line to others because it builds a healthier, stronger plant and... during installs the plants don't just survive, they thrive.” - Chris Uhland, PCH, Harmony Hill Nursery LLC


Chris Uhland, PCH is the COO and Co-Founder of Harmony Hill Nursery LLC, located in Downingtown, PA. Harmony Hill focuses on growing strong trees and shrubs for landscape contractors in the surrounding area.

In this blog, we’ll explore the results Chris has seen with Holganix Bio 800+ Tree & Shrub over the years with a reflection by Holganix Director of Soil & Plant Science, Dr. Robert Neidermyer on the science behind those results.

What is Holganix Bio 800+ Tree & Shrub? Holganix Tree & Shrub is a member of the Bio 800+ family of products. It harnesses the power of over 800 species of soil microbes to build soil health, stimulate root growth and grow stronger plants that require fewer fertilizers and pesticides to be healthy. It also allows freshly installed plants to better root into their new home so plants don’t just survive, they thrive.

If you are reading this blog via email, please click here so you have access to the video portions of this blog.


Discussing Results At Planting

Holganix: Chris, can you tell us the results you have seen with Holganix Bio 800+ Tree & Shrub when planting your liners?

 

Chris Uhland, PHC: When I was growing up working at my father’s farm, we would take our liners plant them and water them in. That’s how much of the industry operates. At Harmony Hill, we take it an extra step by root dipping the plant material into a 300 gallon slurry of Holganix Tree & Shrub and water for 20-to-30 minutes before it’s installed into our fields. The whole process of root dipping and installation takes us about 45 minutes. Taking the time to root dip, allows the plant to get rooted into and and adapted to its native soils faster. As a result, the plant is able to manage seasonal stresses, like a spring dry spell, much easier.


Holganix: Dr. Bob can you tell us what’s going on scientifically when we use Holganix Bio 800+ Tree & Shrub at planting? And, why we get the results we do?

 

Dr. Bob: When it comes to installing new plant material, stimulating root growth is your number one prerogative. There are several microbes in Holganix Tree & Shrub that contribute to root development but one of the most important classes is Plant Growth Promoting Bacteria (PGPB).

PGPB are bacteria, fungi and protozoa that live in a close and mutually beneficial relationship with roots. Roots secrete sugars and in response, PGPB produce plant hormones that do all kinds of things like stimulating root growth.

Having a thick, web-like root system early after planting ensures the plant has a better chance at survival when going through seasonal stresses. It also allows roots to more easily find nutrients and water in the soil to strengthen the plant.


Holganix: Dr. Bob can you tell us what you recommend for nurseries and landscape contractors looking to use Holganix Tree & Shrub when installing new plants?


Dr. Bob: Because the production needs for a nursery and a landscape contractor are different, there is really two sets of directions. If you’re a landscape contractor installing a new landscape, we recommend simply watering the plant in with Holganix Tree & Shrub or Holganix Bloom after install. If you’re a nursery installing new plants, consider mirroring Chris’ practice of creating a slurry to soak the roots in before planting, then watering it in with Tree & Shrub after install.


Download Your Holganix Directions!

If you’re a landscaper looking to use Holganix Tree & Shrub at planting, download our Holganix Plant Start directions here. If you’re a nursery looking to use Holganix Tree & Shrub, watch our short video demonstration of a root dip at Muirfield Golf Club.

Harmony Hill Nursery

Shortening Time to Harvest

Holganix: Chris, can you tell us how Holganix Bio 800+ Tree & Shrub has allowed you to shorten your time to harvest?


Chris: In spring of 2017, we had mechanical, labor and weather issues. Normally I have all of my liners planted in early-April, but because of the issues, we planted in mid-May. That's a catastrophe for me because that's my livelihood.

We did Holganix Tree & Shrub applications in June and July. I was hoping our losses would be minimal and was expecting them to come in at about 20%-to- 30%. One year later, our losses came in at 7-to-8%, much less than expected.

Most of our material we line out at planting is 1-to-1.25 inches and we typically try to get a half-inch of growth out of each tree, each year. But, because of the Holganix Tree & Shrub applications, we also saw our trees reach a 2-to-2.25 inch caliber. We were harvesting in less than a year, and under a normal cycle that would be a two year harvest time. Not only did it save us time, and trees from being lost, it made us money by trimming off 1-to-2 years in our production cycle. 

Holganix: Dr. Bob, can you tell us how Holganix Bio 800+ Tree & Shrub would allow Chris to shorten the harvest time?


Dr. Bob: It really comes back to supporting a healthy root system with the soil microbes in Holganix Tree & Shrub. If you can promote a healthy root system that root system will be better positioned to care for the plant. The roots will become more efficient in finding nutrients that lead to growth. There are also other microbes in Holganix Tree & Shrub that promote the availability and uptake of nutrients.


Results During Disease and Insect Pressure

Holganix: Chris, can you tell us what kind of results you have seen with Holganix Bio 800+ Tree & Shrub with disease and insect pressure?


Chris: A big thing that I noticed - and I was shocked to see it - was that our insect pressure isn’t as bad as others’ in the region. I attribute that to Holganix Tree & Shrub developing a stronger plant that may be less susceptible to insect pressure. Also, when disease pressure runs high we often need to do an extra fungicide spray applications. We haven’t had to do that once with Holganix Tree & Shrub. 

Holganix: Dr. Bob can you tell us why Chris is seeing less disease and insect pressure with Holganix Bio 800+ Tree & Shrub?

 

Dr. Bob: There are certain microbes that form a synergistic relationship with the plant. Soil microbes will signal to the plant to put up it’s natural defense systems called Induced Systemic Resistance (ISR) and Systemic Acquired Resistance (SAR) that combats pathogens. Those natural defense systems also allows the plant to better handle stressful situations like dealing with a drought or an overabundance of water. What happens between the plant and the microbes is a kind of chemical dialogue. Microbes also help through competitive displacement by occupying space around and on the plant that might have allowed pathogens close to the plant.


Additional Conversations with Chris @ Harmony Hill Nursery

If you want to learn more about Chris’ results with Holganix Bio 800+ Tree & Shrub, check out the below video topics.

1. Production Methods - Chris describes his application methods and how he uses Holganix Tree & Shrub from harvest to delivery to a customer.

2. Recommendation - Does Chris recommend Holganix Tree & Shrub?

3. Push It To The Limits - Holganix Tree & Shrub helps Chris push it to the limits with an order for a customer.


Download Our Ingredient List

Want to learn more about the Holganix Bio 800+ Tree & Shrub product, download our ingredient list using the link below and be sure to give us a call at 866-56-EARTH to get in touch with one of our horticulturists!

What's in the Holganix Bio 800+ jug?  Check out our ingredient list!

Tags: holganix review, holganix reviews, greenhouse

Holganix Agriculture Provides a 3-5x ROI

holganix agriculture roi

“With any entrepreneurial farmer, trying a new product comes down to return on investment,” explains Holganix CEO & Founder, Barrett Ersek. “And, securing a return on investment for our farmers is a priority at Holganix.”

Holganix Agriculture harnesses the power of soil microbes to provide an increase in yield, plant resilience and soil health on row crops. “For growers planting corn and soy, the increase in yield combined with the economical cost of our product often provides a 3-4x ROI,” explains Barrett. Over the past several years, Holganix has conducted trials with both a university and commercial growers on several crops including corn and soy, among others.

Screen Shot 2018-10-11 at 10.52.43 AM

 

How Does Holganix Agriculture Work?

Holganix Agriculture contains over 800 species of beneficial soil microbes that promote growth in crop foliage and roots, convert and release nutrients in the soil and promote the crops’ tolerance to stress like weather and disease. Holganix Agriculture contains the most complete and diverse blend of beneficial soil microbes available on the market.


Want to Dig Deeper?

If you are looking to dig deeper into the results behind Holganix Agriculture on row crops, be sure to check out this blog. Or, feel free to reach out to Holganix directly by emailing David Stark P.h.D., the President of Agriculture, at dstark@holganix.com.

5 Facts About Soil Microbes [SlideShare]

Understanding the power of soil microbes is still a novel and new concept in the industry. Over the past few years, new exciting studies have proven the effects soil microbes can have on plant and soil health. We've compiled 5 fun facts in a SlideShare about soil microbes for our readers.

Click the SlideShare to flip through the facts, or skip the SlideShare and just read our facts below. If you are reading this blog via email, click here to access the SlideShare.

 

#1 Losing Soils

President D. Roosevelt once said, “a nation that destroys its soils destroys itself. Forests are the lungs of our land, purifying the air and giving fresh strength to our people.”

Yet despite its importance, we have lost about half of the topsoil on the planet over the last 150 years. According to University of Sydney Scientific Director, Dr. John Crawford in an interview in Time Magazine, “a rough calculation of current rates of soil degradation suggests we have about 60 years of topsoil left. Some 40% of soil used for agriculture around the world is classed as either degraded or seriously degraded.”

 

#2 Microbes Are Everywhere!

There are more microbes in a teaspoon of soil than there are people on earth. In fact, according to this Ohio State article, “Soils contain about 8-to-15 tons of bacteria, fungi, protozoa, nematodes, earthworms and arthropods.

 

#3 Fertilizer Factories & Shields

“Microbes are like mini Fertilizer factories,” explains Dr. Robert Neidermyer, Holganix Director of Plant & Soil Science.

For example, microbes like Nitrogen Fixing Bacteria and Phosphorus Solubilizing Bacteria release nutrients locked in the soil and make them available to the plant. Fungi like Mycorrhizae, travel across large swaths of soil to hunt down nutrients and water for plants. Further, having a diverse amount of bacteria and fungi allow the microbes to help protect plants from harmful pathogens.

 

#4. Largest Organism On Earth

Mycorrhizae Fungi form synergistic relationships with trees. In exchange for sugars excreted by the plant, mycorrhizae produce thousands of linear miles of “hyphae” in soil to mine nutrients and water for plants. In fact, the largest organism on earth is a 2.5 mile-wide Honey Mushroom (Armillarea ostoyae).

To learn more about the power of mycorrhizae and their relationship with trees, watch the 1.5-minute video below from National Geographic.  

 

 #5 We Are More Bacteria Than Human

Humans are about 95% bacteria and 5% human. The consortium of all microbes that live on and within humans is called our MicroBiome.

 

Want to Learn More About Soil Health and Soil Microbes?

Download our soil science eBook to explore: 

1. How the Soil Food Web supports healthy plants

2. The power behind soil microbes

3. Soil types and how to improve the health of your soil

soil food web

Tags: behind the science of holganix

Tip Of The Month - Fall Planting? Ensure Success with Holganix Plant Start

Barretts Tip of the Month

As a contractor, it is a challenge to ensure that freshly installed landscapes - whether flowers, trees, shrub, sod or seed - not only survive in their new home, but they thrive. Often, contractors take healthy plant material from a greenhouse or nursery and install it in dead soil that is common in new subdivisions. That plant struggles to take root and may even die. By using a Plant Start Application, contractors ensure plants thrive.

In his tip of the month video, Holganix CEO and Founder, Barrett Ersek and Holganix National Sales Manager, Rob McCoy dive into:

1. What is a Plant Start Application and what results can you expect

2. How to conduct a Plant Start Application

3. Success stories from contractors using Plant Start Applications on trees, shrubs, sod and seed

If you are reading this blog via email, click here for Barrett’s video.


Download A Copy Of The Plant Start Directions

Click the button below to download your copy of the Plant Start Application directions.

Download:  Plant Start Application Directions

[PODCAST] Farm Tank Interviews Barrett Ersek on Gratitude and Business Innovation

PODCAST
 
"A wise person learns from his experience, but an extremely wise person learns from the experience of others" — Barrett Ersek

Today's blog article comes from FarmTank Podcasts by Jordan Van Trump! Click the button below to access the podcast, or read Jordan's summarized highlights below. Be sure to sign up for Farm Tank Podcasts and share the podcast with friends!
 
A big thank you to Farm Tank and Jordan Van Trump for interview Barrett and sharing our Holganix story. 
 
Barrett's Podcast
 
A Note from Jordan Van Trump, Farm Tank Podcasts
 
Barrett Ersek, Founder and CEO of the Holganix, is a true American entrepreneur. Listen to this podcast to learn a collection of insight about building your own business even when you think all the cards are stacked against you. Barrett sold his first company for $3.5 million, his second for over $10 million, and is currently in the process of building another multimillion dollar venture. This man has a lot to share when it comes to overcoming adversity and the significance of gratitude in business as well as life. He has personally had to overcome many challenges and obstacles, many that would have stopped most people, but not Barrett Ersek. Not only did he overcome adversity, but he has excelled every step of the way.Barrett has been invited to lecture at places like MIT, The London School of Business, and the India School of Business.
 
Barrett now has his sights set on finding new and innovative ways to improve soil health and to leave a lasting footprint on earth. In this podcast episode, Barrett and I have great discussions about business and life. He shares some extremely valuable lessons he has learned along his amazing journey.
 
We also talk about a wide variety of topics such as: deep sea fishing in the Caribbean, meeting Brother David Steindl-Rast, and some of the best Philly cheese-steaks in Philadelphia. Listen to the podcast below to learn more about this earth changing agronomist and influential American Entrepreneur.
 
 
Want To Hear More?

If you are interested in receiving our exclusive podcasts, content, and Q&A's on a regular basis, visit Farm Tank's site, and simply enter your e-mail address. It's that simple! No spam, ever. Just great stuff.
 
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Tags: agriculture, lawn care

[VIDEO] Why Do Hydroseeders Use Holganix Products?

Hydroseeder

In this blog post, Holganix National Sales Manager, Rob McCoy interviews Brian Marr on results he is seeing in Texas with hydroseeders and Holganix products. Brian Marr is the Territory Manager for Texas, Colorado and the West Coast. Watch their 2-Minute video interview below or skip the video and read the highlights. If you are reading this blog via email, click here to access the video.

 

Rob McCoy, Holganix National Sales Manager - Brian, we have been hearing about the hydroseeders in Texas that have been picking up the Holganix product line, can you tell me what they are seeing?


Brian Marr, Holganix Territory Representative - We have seen hydroseeders really drawn to the product line because of the quick seed germination results and because, often times hydroseeders are dealing with poor soil conditions, and Holganix products can help remedy that. Hydroseeders are also seeing reduced call backs because of the better results.


Rob McCoy, Holganix National Sales Manager - How are the hydroseeders using the Holganix products?


Brian Marr, Holganix Territory Representative - Typically, hydroseeders are using a really simple recipe. Depending on their tank size, they are combining 4.5 gallons of Holganix Bio 800 Lawn with 5 bags of Healthy Grow Infused with Holganix 7-9-5, and 2.5 gallons of Holganix Blue Sky 21-0-0 per acre. Recipes similar to this one can also be useful for landscapers doing aeration and overseeding.

Soil Smart Fertilizer Program

Tags: holganix reviews

Holganix Case Studies: 20% Yield Increase, Overall Healthier Crop

4 Tennessee Lawn Care Companies (2)-4

James Wade, better known as Bubbah by friends has been farming his whole life. “Traditionally, I’ve been in cattle and hog production but we got into produce about eight years ago. It’s a lot of hard work, but we like it.” Bubbah is the proud owner of WW Farms in Alabama. They farm 40 acres of produce including tomato, cantaloupe, watermelon, peas, zucchini and most importantly, strawberries.

This year, another grower recommended that Bubbah use Holganix Agriculture (A Bio 800+ product) on his 10,000 strawberry plants and other crops. “I was told I’d increase yield and my friend was clearly a big believer in the product.” Holganix Agriculture harnesses the power of soil microbes to improve yield and build stronger, more resilient plants that can better handle stress.  

Bubbah applied the product through drip irrigation and, “our strawberries are just crazy. We saw a 20-to-25% increase in yield and the plants produced berries longer.” In fact, Bubbah confirms he has been able to pick berries approximately two weeks longer than neighboring growers. “My yields are heavier than my friends,” confirms Bubbah.

“I can also see a difference in the cucumbers and squash this year with Holganix Agriculture as compared to previous years’. They just look healthier,” explains Bubbah. And, Bubbah’s bell peppers have also been performing with Holganix Agriculture, “the size has been nice, they are just really healthy and beautiful looking peppers.”

While Bubbah has only been using Holganix Agriculture for one growing season, “I’m a believer in the product and will definitely keep using it.”  


About Holganix Bio 800+ Agriculture

Why use Holganix-587110-edited

Holganix Agriculture is a 100% organic plant probiotic that provides over 800 species of beneficial soil microbes, microbe food and nutrient enhancers to grow healthy, resilient crops. In fact, Holganix Agriculture contains the most complete and diverse blend of beneficial microbes available on the market!

Holganix Agriculture promotes strong, extensive root systems, resulting in plants that are better able to find and use nutrients, minerals and water in your soil. By nurturing healthy plants, Holganix Agriculture helps maximize yield potential while ensuring your crop is better prepared to fight off and recover from seasonal stress.

Learn More About Holganix Agriculture Here

Tags: holganix agriculture

Holganix Plant Start: Reduces Transplant Shock, Grows Strong Roots

4 Tennessee Lawn Care Companies (1)-3

Contractors that install plants - whether flowers, trees, shrub, sod or seed - have a challenge on their hands. In essence, they take perfectly healthy plant material from a greenhouse or nursery and install it in dead soil that is common in new subdivisions. The plant suffers from transplant shock and will either struggle to take root and adapt to its new home, or eventually it may die.

Don’t risk new plants! Use Holganix Plant Start applications to ensure your plants thrive. By using the Holganix Plant Start Applications, contractors can expect:

  • Reduce transplant shock
  • Grow strong roots
  • Boost color

 

What is the Holganix Plant Start Application?

Contractors simply water their freshly installed plant in with any Holganix Bio 800+ product and the plant will grow strong roots, that allow the plant to not only survive, but thrive in its new home.

Plant Start

 

Watch Our Video Demonstration

Watch the below below for a demonstration on how to use Holganix Bio 800+ products during plant start applications. If you are reading this blog via email, click here to watch the video. 

 


Download A Copy Of The Plant Start Directions

Click the button below to download your copy of the Plant Start Application directions. Spanish versions of these directions are pending.

Download:  Plant Start Application Directions

7.5 Ways To Grow Your Lawn and Landscape Business In Fall

Grow Your Lawn and Landscape Business

Just because the spring season has come and passed doesn't mean there aren't opportunities to grow in the fall! In fact, about 25% of your business' growth may come from the fall season. Start planning your sale and marketing initiatives now to ensure you take advantage of the fall season growth period.

 Watch the webinar below to learn about the 7.5 Ways To Grow Your Lawn and Landscape Business In Fall. Or, if you prefer to read your material, skip the video and peruse the highlights from the webinar below.

 

Resources From The Webinar

Looking for any of the resources mentioned during the webinar, download all of your tools below.

  1. Holganix Soil Smart Program - Your turn-key, regional fertilizer program.
  2. Holganix Aeration Box
  3. Holganix Tree & Shrub Box
  4. Grow Your Tree & Shrub Business eBook
  5. Holganix Flower Box
  6. Holganix Launch Box

 

Tip #1 - Low Hanging Fruit: Targeting Your Cancel List When Lawns Are At Their Weakest

The wonderful thing about cancelled customers is that they are already familiar with your company. Consider that just because a customer cancelled services, doesn’t mean they were an unhappy customer; many customers cancel to take advantage of a price break or discount offered by a competitor. Targeting your cancel list when lawns are at a weak point right after summer, is the perfect opportunity to bring in new sales. In fact, often if you conduct a mail campaign to cancelled customers you can expect an close rate of 2.5 - 5%; if you combine a mail campaign with a call, the close rate can reach as high as 20%.


Tip #2 - Golden Streets: Targeting Your Most Profitable Prospects

Golden streets are where your most profitable customers live. By focusing on neighbors of your most profitable customers, you acquire more profitable sales. Most golden streets are selected because they have over 100 homes in a neighborhood, usually have two working adults, and homes are at least two years old.


Tip #3 - Upsell Opportunity #1: Aeration & Overseeding

Upselling current customers on aeration and overseeding, is not only good for the customer’s turf, but it is good for your company’s wallet. Aeration and overseeding revenue can come close to or rival the revenue gained from that customer’s entire year of lawn care services. Consider also that your customers already know and trust your services, so upselling them is easier than any cold call to acquire a new customer.


Tip #4 - Guerilla Marketing: Getting Creative To Make An Impact

Guerilla marketing is about being creative and cost effective in your sales and marketing approach. An example of guerilla marketing might be throwing frisbees with your company information and an offer in a neighborhood. Watch the video for other examples of guerilla marketing.


Tip #5 - Designing a Fall Program for New Customers and DIY Homeowners

Package a fall program that you can sell to new customers and DIY homeowners that would normally conduct their own lawn care services. Specifically, target leads that you have pitched in the past but haven’t yet sold. You can also look at targeting your cancelled customers with a new fall program.


Tip #6 - Capturing Money Early With Late Season Prepays

Prepay invoices are often sent to customers to encourage them to pay in advance of services and are usually a big focus for Q1 in the lawn care industry. However, offering late season prepays doesn’t necessarily need to involve a discount. In fact, instead of a discount, try offering an additional service for free such as a flea and tick application.


Tip #7 - Upsell Opportunity #2: Plant Installation

One thing lawn and landscape professionals often don’t think about is the fall planting opportunity. Even if you aren’t installing the new landscape, your company can offer a “plant start application” of Holganix Bio 800+ product in order to ensure that the landscape doesn’t just survive, but thrive.


Tip #7.5 - Upsell Opportunity #3: Tree & Shrub Maintenance Application

Offering a tree and shrub program is another way to secure additional revenue from current customers. In fact, you can expect between 10 - 20% of your current customers to sign up for a tree and shrub program.

Grow your lawn care company

Tags: marketing hints and tips, lawn care

[Video] Interview On Results With Holganix Agriculture

Holganix Agriculture

In today’s blog, we sit down with Holganix Agriculture President, Dr. David Stark and Holganix CEO, Barrett Ersek for a 3.5-minute interview on the results farmers are seeing with Holganix Bio 800+ Agriculture. Watch the video below to hear the conversation or skip the video and read the highlights. If you are reading this blog via email, click here for the video.

 

 

  

Holganix – Dr. Stark, you have been working with our farmers for over two years, what are they seeing in the field?

David Stark, PhD. – Farmers are telling me that Holganix Bio 800+ Agriculture is easy to use and goes down well. They are also reporting increased yield and increased rooting - everything you would expect from a Holganix farmer.

Recently, I heard from a midwest farmer growing corn that applied Holganix Bio 800+ Agriculture on his worst ground; according to that farmer, it became his best performing ground. I even heard from a strawberry grower in Georgia that called our sales representative and thanked the rep for selling him Holganix. According to the strawberry grower, Holganix saved his season and he saw better yields and an earlier harvest compared to the poor harvest his neighbors’ had.

 

Holganix – Barrett, where do you see the microbial space in the next five years?

Barrett Ersek – It is an exciting space to be in! Today, being a farmer in America is challenging. Farmers have to be innovative and hussle in order to make a profit. Anytime Holganix can help a grower make a return on their investment in Holganix, we know we are doing our job for our farmers. We are seeing farmers make anywhere from a 4x to a 10x ROI on their use of Holganix Bio 800+ Agriculture

As an industry, I’ve seen a lot of investment pour into the microbial space. I believe that over the next five years, the industry will see microbes do everything from soil health, crop yield to disease and pest control. At Holganix we intend to lead that revolution.

 

Want to dig into the science?

Looking to learn more about Holganix Bio 800+ Agriculture, click the link below to access a more in depth video and article on the science and research behind the product.

>>Watch Our Video

Tags: the science behind holganix, farmer