The Holganix Blog: Be Grateful - Connect Today - Grow Tomorrow

The Holganix Blog

Be Grateful - Connect Today - Grow Tomorrow

Bionutritional Summit

“At Holganix,” states Nicole Wise, Holganix Head of Marketing and the chief organizer for the Bionutritional Summit, “we firmly believe in building a community of Holganix users. The Bionutritional Summit is one way we are able to live by that value.” The Summit, which took place on October 23, 2013 at GIE+EXPO in Louisville, Kentucky, was a night of education, networking and growing. Nearly 200 representatives from green industry companies located throughout the USA and Canada made up the list of attendees. Former TruGreen Landcare marketing executive, Judith Guido, Holganix inventor, Stephen T. Lange, and Purdue University Professor, Dr. Cale A. Bigelow hosted three of the most popular seminars at the Summit. According to Tommy Cowett, Holganix user and CEO of GrowinGreen, “I really enjoyed the Holganix Bionutritional Summit! Mrs. Guido was a fantastic speaker, Stephen Lange blew my mind and I am currently reading up on soil pH in relation to microbes” (one of Cowett’s big takeaways from the Summit).

Upon reflecting on the success of the 2013 Bionutritional Summit, Holganix CEO Barrett Ersek reports that, “Seeing our community come together and being so supportive and enthusiastic and hungry for learning was one of the top 10 moments of my business career. After only two years of running this Summit and to have a following of roughly 200 people, truly humbles and inspires me. I am so grateful to our attendees and the rest of the team that helped make the Summit possible.” And this is only the beginning. Already, Nicole Wise is working on piecing together next year’s Bionutritional Summit. Her goal is to have 600 attendees while maximizing the value the Summit can provide for attendees. “It’s only day one!” reminds Ersek, stealing a line from Amazon’s Jeff Bezos to describe the potential for future Bionutritional Summits. If today is only day one in the development and movement toward the use of bionutrition in the green industry, what will day two bring?  

Posted by Nicole Wise on Oct 31, 2013 10:22:00 AM

Nicole Wise

Topics: lawn care

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